 
Sports stadiums are becoming bigger, louder, and more exciting. With so many people in one area, it takes quite a bit of planning and work to pull off an event successfully. This is where facility and event management comes in.
Perfect for both undergraduate and graduate level courses, Facility and Event Management covers everything from the history of sport facilities, to the construction of new stadiums, to customer service, and booking events.
Available in print and eBook editions, Facility and Event Management by Jeffrey Petersen, Larry Judge, and John Miller:
Preface 
Primary Authors
Chapter 1 History of Sport Facilities and Events 
Introduction 
Sport Events and Facilities in Ancient Greece 
Ancient Olympia 
Rome 
Amphitheaters 
Circuses and Circus Maximus 
Panathenaic Stadium—A Bridge from Past to Present 
Historic Facilities in America 
Development of Sport Facilities in the United States 
History of Key Sport Events 
World Cup 
Super Bowl 
Place Attachment 
History of Facility/Event Management as a Profession 
Professional Organizations 
International Facility Management Association (IFMA) 
International Association of Venue Managers (IAVM) 
Stadium Managers Association (SMA) 
College Event and Facility Management Association (CEFMA) 
Association of Luxury Suite Directors (ALSD) 
National Center for Spectator Sports Safety & Security (NCS4) 
National Association of Sport Commissions (NASC) 
Th e International Festivals and Event Association (IFEA) 
Conclusion 
Chapter Discussion Questions 
Suggested Activites 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 2 Types of Facilities and Events in Sport 
Introduction 
Sport Facilities 
Stadiums 
Racing Venues 
Arenas 
The Field House 
Indoor Practice Facilities 
Gyms and Gymnasiums 
Natatoriums and Aquatic Facilities 
Recreation Centers 
The Sportsplex 
Sport Events 
Stand-Alone Events 
League Events 
Tour Events 
Sport Festivals 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References 
Appendix A
Chapter 3 Basic Management Theories and Perspectives 
Introduction 
Process 
Adam Smith 
JB Say 
Frederick Taylor 
Peter Drucker 
W. Edwards Deming 
People 
Robert Owen 
Elton Mayo 
Abraham Maslow 
Douglas McGregor 
Frederick Herzberg 
Victor Vroom 
Daniel Goleman 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 4 Strategic Planning and Budgeting 
Introduction 
Role of Strategy in the Business Plan 
Comprehensive Master Plan 
Strategic Facility Plan 
Integrated Planning 
Facility Planning Committee 
Responsibilities of the Strategic Planning Committee 
Surveys and Interviews 
Scenario Planning 
Systematic Layout Planning (SLP) 
SMART Process 
Strengths, Weaknesses, Opportunities, and Threat (SWOT) Analysis 
Strategic Creative Analysis (SCAN) 
Benchmarking and Review of Current Offerings 
Emerging Trends and Issues 
Organizational Philosophy 
Facility Accessibility Issues 
Facility Stainability Issues 
External Forces 
Developing and Communicating the Strategic Plan 
Budgeting 
Budget Preparing 
Budget Planning Factors 
Fixed Costs versus Variable Costs 
Typical Expense Categories 
Event Revenue 
Classification and Types of Budget 
Master Budget 
Operating Budget 
Financial Budget 
Budget Development Methods 
Line Item Budget 
Performance Budget 
Program Budget 
Zero Based Budgeting (ZBB) 
Planning-Programming-Budgeting-Evaluation System (PPBES) 
Capitol Expenditure Budget 
Cash Budget 
Budget Preparations 
Conclusion 
Key Learning Points 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References 
Appendix 4.1
Chapter 5 Managing Human Capitol 
Introduction 
I. The Staffing Process— Job Analysis, Recruitment, and Selection 
Legal Regulations 
Job Analysis 
Job Descriptions 
Attracting Potential Applicants 
Selecting an Appropriate Candidate 
Interviews—Style and Content 
Illegal Inquiries 
Worker Classifications 
Exempt versus Non-Exempt Employees 
Volunteers 
II. Managing Employee Performance and Development 
Discipline 
Training and Development 
Method of Training 
III. Employee Well-Being 
Occupational Safety and Health Act of 1970 (OSHA) 
Workplace Violence 
Negligent Hiring 
Employee Wellness Programs/Employee Assistance Programs (EAP) 
IV. Employee Compensation and Benefit Packages 
Fair Labor Standards Act of 1938 
Employee Benefit 
Unemployment Insurance 
Family and Medical Leave Act of 1993 (FMLA) 
The Patient Protection and Affordable Care Act 
Conclusion 
Key Learning Points 
Mini Case Study 
Chapter Discussion Questions 
Practitioner Spotlight 
References
Chapter 6 Facility Construction/Planning Process and Building Life Cycle 
Introduction 
Facility Concept Design 
Design Principles 
Architect Involvement 
Heating, Ventilation, and Air Conditioning (HVAC) Systems 
Lighting 
Life Cycle Planning 
Life Cycle Cost Analysis 
Basic Life Cycle Analysis Calculation 
Basic Formula for Calculating Life Cycle Cost 
Life Cycle Cost Analysis Works for Small Decisions 
Simple Formula for Calculating Life Cycle Cost 
Life Cycle Cost Analysis Works for Big Decisions 
Life Cycle Assessments 
Cradle-to-Cradle 
Life Cycle Assessment Stages 
Facility Space Considerations 
Primary Activity Spaces 
Multipurpose Sports Fields 
Soil Testing 
Environmental Considerations 
Geographic Location 
Multipurpose Indoor Sport Spaces 
Multipurpose Unique Offerings 
Spectator Seating Issues 
Spectator Amenities 
Line of Sight 
Stadium or Arena Concourse Areas 
Ancillary Spaces 
Locker Room Considerations 
Storage and Equipment Room Considerations 
Laundry Rooms 
Toilets 
Transgender Facilities 
Staff Offices 
Traffic Flow Issues 
Safety Design Considerations 
Construction Processes 
Phase I—Pre-Planning Phase 
Phase II—Programming Phase 
Phase III—Schematic Design Phase 
Phase IV—Design Development Phase 
Phase V—Construction Document Phase 
Phase VI—Bidding Phase 
Phase VII—Construction Phases 
Conclusion 
Mini Case Study 
Chapter Discussion Questions 
Practitioner Spotlight 
References
Chapter 7 Facility Maintenance 
Introduction 
Facility Management Communication 
Routine Maintenance 
Exterior Inspection Areas 
Interior Inspection Areas 
Capital Improvement Planning 
Purposes of Capital Improvement Planning 
Creating a Capital Improvement Plan 
Differences between Maintenance Costs and Capital Expenditures 
Work Order Systems and Tracking 
Tracking 
Work Order Software 
Increasing Tracking Efficiency 
Housekeeping and Custodial Issues 
Outsourcing Custodial and Housekeeping Services 
Advantages od In-House Custodial Operations 
Mechanical Engineers 
Flooring Selection and Maintenance 
Deciding on a Surface 
Properties of Sports Flooring 
Differences between Area-Elastic and Point-Elastic Systems 
Synthetic Turf Selection and Maintenance 
Synthetic Turf Maintenance 
Advances in Synthetic Turf 
Synthetic Turf Injury Research 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 8 Changeover Management and Temporary Venues 
Introduction 
Changeover Management 
Communication 
Planning 
Staging 
Equipment 
Common Types of Changeovers 
Practice and Competition 
Hockey and Basketball 
Arena to Other Sports 
Football/Soccer and Baseball 
Sport Facility and Other Entertainment 
Sport Facility and Formal Events 
Temporary Venues 
Temporary Venue Comparison 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
Management in Action 
References
Chapter 9 Sport Facility Safety and Security 
Introduction 
Safety and Security 
Emergency Situation Definition 
Emergency Action Plan 
Rationale for the Development of an Emergency Action Plan 
Emergency Action Plan as a Federal Requirement 
Components of an Emergency Action Plan (EAP) 
Establishing an Emergency Action Plan 
Emergency Action Plan Procedures 
Emergency Medical Staffing 
Fire 
Severe Weather 309 
Terrorism 
Security Training Issues 
Active Shooter 
Bomb Threat 
Evacuation Procedures 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 10 Customer Service 
Introduction 
Customer Satisfaction 
Customer Categories 
Frontline Employee Training 
ADA Implications on Customer Service 
Going Beyond “Reasonable” for an Overlooked Population 
ADA Electronic Accessibility 
Parking 
Ticketing 
Ancillary Services 
Merchandizing 
Food & Beverage 
Conclusion 
Practitioner Spotlight 
Mini Case Study 
References
Chapter 11 Alcohol Management 
Introduction 
Forecasting Beverage Sales 
Forecasting Using Size and Scope Example 
Sale Forecasting 
Sales Mix 
Managing Beverage Cost Percentage 
Purchasing Beverage Products 
Bottles, Cans, or Cups: Making the Best Choice of Beer Service Containers 
Receiving and Storing Beverage Products 
Outsourcing of Alcohol Sales at Sports Events 
Managing Alcohol Consumption Risks 
Tailgating at Sporting Events 
Motives to Drink at Sporting Events 
Spectator Drinking at Sporting Events 
Student Drinking at Sporting Events 
Premises Liability 
Duty to Control Third Party Acts 
Implementation of Alcohol Risk Management Strategies 
Recommendations 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 12 Media Support 
Introduction 
Sport Media 
External, Internal, and In-House Media 
Credentialing 
Television Needs 
Radio Needs 
Print Media Needs 
Professional Organizations 
Digital and Social Media 
Smartphones and Apps 
Twitter 
Fantasy Sport Leagues 
Internet and Cellular Service Support 
LED Placement and Use 
Audio Needs and Acoustics 
Entertainment vs. Coverage 
Conclusion 
Practitioner Spotlight 
Mini Case Study 
Chapter Discussion Questions 
References
Chapter 13 Booking and Scheduling Events 
Introduction 
Booking 
Regulation of Booking Agents and Agencies 
Scheduling 
Gantt Charts 
Diverse Scheduling Options 
Negotiation the Basic Terms of a Contract 
Details of a Contract 
Offer 
Consideration 
Intention 
Acceptance 
Contract Clauses 
Verbal Contracts 
Breach of Contract 
Damages 
Liquidated Damages 
Insurance and Indemnification 
Insurance 
Indemnification 
Holding Dates 
Hold Date Challenges 
Deposits 
Non-Refundable Deposit 
Riders 
Hospitality Rider 
The Technical Rider 
Security Rider 
Merchandise Rider 
Timing Schedule/Run of Show 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 14 The Bidding Processes 
Introduction 
The Basic Steps in the Bidding Process 
Specifications 
Request for Bids 
Bidding 
Reviewing the Bids 
Awarding the Contract or Bid 
Stages of Bidding: RFIs, RFPs and RFBs 
RFIs 
RFPs 
RFBs 
Bid Team/Committee 
Bid Preparation 
Bid and Host Fees 
Factors for Successful Bids on Mega-Events 
Accountability 
Political Support 
Relationship Marketing 
Ability 
Infrastructure 
Bid Team Composition 
Communication and Exposure 
Existing Facilities 
General Bidding Information 
NCAA Bidding 
IOC Bidding 
Criteria of a Host City 
Benefits of Bidding and Hosting 
Legacies 
Politics and Bidding 
Modern Olympics and Business 
Urban Development of Host Cities and the Consequences 
Bidding Scandals 
Conclusion 
Chapter Discussion Questions 
Practitioner Spotlight 
Mini Case Study 
References
Chapter 15 Mega-Events and Sport Festivals 
Introduction 
Defining Mega-Events 
Mega-Event Characteristics and Measures 
Positive Impacts of Mega-Events 
Negative Impacts of Mega-Events 
Evolution of Mega-Events 
International and National Sport Festivals 
State Games 
Facility Considerations 
Competitive Venues 
Athlete Housing and Dining Facilities 
Other Infrastructure Development 
Special Considerations for Mega-Events 
Conclusion 
Mini Case Study 
Chapter Discussion Questions 
Practitioner Spotlight 
References
Chapter 16 Tour and League Events 
Introduction 
Sport League Organization 
Development of American League-Based Sports 
Special Considerations for Leagues 
Tour Events 
INDYCar Series 
WTA Tour 
Impact of Tour Events 
Special Considerations for Tour Events 
Volunteerism in Tour and League Events 
Customer Satisfaction in Tour and League Events 
Cross Over of League and Tour Events 
Conclusion 
Mini Case Study 
Chapter Discussion Questions 
Practitioner Spotlight 
References
Chapter 17 Facility and Event Impact and Legacy 
Introduction 
Facility Costs and Financing Trends in the US Professional Leagues 
Economic Impact Analysis 
Economic Impact Analysis Variables 
Misapplication in Economic Impact Analysis 
Bias in Economic Impact Analysis 
Multipliers 
Facility Financing 
Legacy 
Facility Legacy Examples 
Conclusion 
Chapter Discussion Questions 
Mini Case Study 
Practitioner Spotlight 
References
Chapter 18 Sport and Recreation Facilities as Leverageable Assets 
Introduction 
People Make the Place: Why Recruiting Investment Matters 
Turnover is Costly: Why Retention Investment Matters 
Connecting Recruiting and Retention Efforts to Facilities 
How Facilities Can Impact Recruiting 
How Facilities Can Impact Retention 
Facilities and the Recruitment and Retention of College and University Students 
Facilities and the Recruitment and Retention of NCAA Division I Student-athletes 
Facilities and the Recruitment and Retention of Sport and Recreation Professionals 
Facilities and the Recruitment and Retention of Sport Consumers 
Facilities and the Recruitment and Retention of Sport Franchises 
Conclusion 
Practitioner Spotlight 
Technology & Innovation Spotlight 
Technology & Innovation Spotlight 
Industry Spotlight 
Chapter Discussion Questions 
Mini Case Study 
References
Glossary
Acronyms